Poster Sketch

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This is my first plan and sketch of the advertisement poster for our short film 'The Set Up'. We would like to use a close-up of the protagonist looking scared and panicked in order to mislead the audience and accentuate the idea that the film is a horror. By convincing the audience that the film is a horror, firstly by making the poster look realistic and including conventions associated with horror films, we will achieve in making the audience feel shocked at the end of our film where the plot is twisted and the atmosphere changes. We are looking to use red, black and white as our colour scheme as these colours compliment each other and look effective; red signifies danger and violence therefore presenting the idea that this is what the plot will include.